Brand Identity
Design
A complete brand system built from insight to execution — the strategic foundation and visual language your business needs to own its space.
More than a logo.
A complete system.
Your brand identity is the sum of every visual and verbal signal your business sends to the world. Done well, it works quietly and powerfully — building recognition, trust, and desirability over time.
We create brand identities that are not just beautiful, but strategically engineered — designed to communicate the right things to the right people, and to endure.
How we get there.
Comprehensive Branding
Strategy and design for businesses ready to stop looking like their competitors
Timeline
12 weeks
Investment
Quoted per project
Process
Research, Strategy & DirectionWeeks 1–3
Audience, competitors, messaging, and an approved creative direction
Design ProductionWeeks 4–7
The full visual system, built and tested
Brand PresentationWeeks 8–10
One direction, fully realized
Guidelines & DeliveryWeeks 11–12
Guidelines, final files, handover
Works whether you’re starting from scratch or already have a brand.
What You Get
- Brand strategy and presentation
- Complete logo system — primary, secondary, submarks
- Custom illustrations and pattern
- Color and type systems
- 22-page brand guidelines, plus a 4-page quick reference
- Final files in AI, PDF and PNG — EPS and SVG on request
- Handover call
- 8 rounds of revisions
One concept, not a menu. Three marks get built so they can be judged at real size. One gets finished and presented.
Start dates are held by a signed agreement and a cleared deposit — a signature alone doesn’t hold a slot.
Streamlined Branding
A complete identity for businesses who need clarity fast
Timeline
6 weeks
Investment
Quoted per project
Process — 2 weeks each
Mini Strategy & Mood Boards
Positioning, competitors, and two directions to choose from
Design & Logo Suite
Logo system, illustrations or pattern, color and type
Guidelines & Wrap-Up
4-page Brand Guide, final files, handover
Works whether you’re starting from scratch or already have a brand.
What You Get
- Mini strategy presentation
- Logo suite — primary, secondary, mark
- 3–5 illustrations or one pattern set
- Color palette and font pairings
- 4-page Brand Guide
- Final files in AI, PDF and PNG — EPS and SVG on request
- Handover call
- 6 rounds of revisions
One concept, not a menu. Three marks get built so they can be judged at real size. One gets finished and presented.
Start dates are held by a signed agreement and a cleared deposit — a signature alone doesn’t hold a slot.
Common questions.
Signs it's time
Most branding projects start with a nagging feeling, not a brief. See which one sounds like you — and what we'd reach for.
- You need a name and a logo, honestly, yesterday.
- You’re raising money and the pitch has to look the part.
- There’s a great idea here but nothing to make it feel real yet.
Branding is a deliberate process
Research
We start by looking, not designing. Your market, your customers, your competitors — and the honest gap between how you see the brand and how the world does.
A brand is more than a logo
Every one of these is a place someone forms an opinion of you. A brand identity is the system that keeps them all saying the same thing. Hover to see how many there are.
Authenticity beats everything else
Asked what matters most for the future of branding, professionals didn't pick trends or technology. They picked being real — by a wide margin. It's the whole reason we start with strategy, not decoration.
Source: State of Brand 2023, a survey of 250+ branding professionals by Jacob Cass / JUST Creative. Chart rebuilt by Black Rabbit Creative.