Service — 01

Brand Identity
Design

A complete brand system built from insight to execution — the strategic foundation and visual language your business needs to own its space.

What It Is

More than a logo.
A complete system.

Your brand identity is the sum of every visual and verbal signal your business sends to the world. Done well, it works quietly and powerfully — building recognition, trust, and desirability over time.

We create brand identities that are not just beautiful, but strategically engineered — designed to communicate the right things to the right people, and to endure.

Lobster Lab menu design — restaurant branding by Black Rabbit Creative, Portsmouth NH, New Hampshire, New England
Lobster Lab branded hoodie — merchandise design by Black Rabbit Creative, Portsmouth NH, New Hampshire, New England
Lobster Lab complete brand identity system — designed by Black Rabbit Creative, Portsmouth NH, New Hampshire, New England
Lobster Lab 2025Brand Identity
The Process

How we get there.

Most Popular

Comprehensive Branding

Deep dive into strategy + design for businesses ready to stand out

Timeline

8–12 weeks

Investment

Custom pricing

Process — 2 weeks each

1

Research & Strategy

Discovery session, competitor research, brand direction

2

Mood Boards & Concept

Visual exploration and creative direction

3

Design & Logo Suite

Full logo system, illustrations, color palette

4

Templates & Guidelines

Templates, brand guidelines, packaged files

What You Get

  • In-depth brand strategy + presentation
  • Complete logo suite (primary, secondary, submarks)
  • Custom illustrations or patterns
  • Font pairings + color palette
  • Branded templates
  • Comprehensive brand guidelines
See Elm City BrewingEnquire About This Package

Streamlined Branding

Essential professional identity for businesses who need clarity fast

Timeline

6–8 weeks

Investment

Custom pricing

Process — 2 weeks each

1

Mini Strategy & Mood Boards

Focused session to define goals and direction

2

Design & Logo Suite

Professional logo system, patterns, colors

3

Brand Guidelines & Wrap-Up

Concise guidelines + packaged files

What You Get

  • Mini strategy presentation
  • Cohesive logo suite
  • Illustrations or patterns
  • Font pairings + color palette
  • Concise brand guidelines
  • 2 rounds of revisions at each stage
See Basic Balance AcupunctureEnquire About This Package
FAQ

Common questions.