We make brands distinct.
Boutique by design.
Black Rabbit Creative is a boutique branding and packaging studio for businesses that refuse to look like everyone else.
Founded on a simple principle — no generic work — we partner with product-based brands, breweries, and growing businesses ready to claim their space in competitive markets.
Our approach is collaborative, transparent, and deeply detail-driven. We don't just deliver a logo. We build cohesive visual systems designed to perform in the real world — on the shelf, on screen, and everywhere your brand appears.
Danya Pugliese
Founder & Creative Director
Award-winning design.
Business-minded thinking.
Black Rabbit Creative was founded by award-winning designer Danya Pugliese, whose work sits at the intersection of strategic thinking and distinctive visual design.
With a Master of Fine Arts in Media Design (4.0 GPA) and Goldman Sachs 10,000 Small Businesses certification, Danya brings both creative depth and business insight to every project. Her background as an entrepreneur and creative director informs a practical, real-world approach to branding — one grounded not just in aesthetics, but in how brands actually grow.
Her packaging work has earned national recognition, including a 2025 GDUSA Packaging Design Award.
Design should be felt, not just seen.
The strongest brands create an immediate impression. We design identity systems that connect instinctively — work that resonates before a single word is read.
Simplicity is the hardest thing to get right.
Clarity takes discipline. We remove what doesn't serve the brand and refine what remains until every element feels intentional, balanced, and built to last.
Your brand should hold its ground.
In crowded markets, blending in is the fastest way to be overlooked. We create distinctive brand systems that give businesses the confidence to stand apart and be remembered.
10+
Years
Experience across branding, packaging, and identity systems.
50+
Projects
Strategic work delivered for product-based and growing brands.
GDUSA
National Recognition
2025 GDUSA Award for Packaging Design.
100%
Independent
Boutique by design. Every project receives focused attention.
Distinct by design.
Black Rabbit Creative exists to help distinctive brands emerge with clarity, confidence, and presence. As the studio continues to grow, the focus remains the same: thoughtful strategy, refined execution, and work built to stand out in the real world.