Badger Balm
Packaging Design Support — Natural Skincare
Client
Badger Balm (W.S. Badger Company)
Industry
Natural Skincare / Personal Care
Project Type
Packaging Design Support
Year
2025
Supporting a new skincare launch.
I collaborated with the Badger Balm internal design team to support the development and launch of their new Face Oil product line.
The goal of the project was to expand Badger's skincare offerings with a premium facial oil collection while maintaining the brand's long-standing reputation for organic ingredients, sustainability, and trusted herbal formulations.
Working alongside the internal design team, I contributed to packaging development and visual design refinements to help bring the new product line to market.
A natural extension of trusted identity.
Badger Balm has built a strong identity around natural ingredients, environmental responsibility, and handcrafted quality. Any new product line must feel like a natural extension of the brand while still standing out within the skincare category.
Brand Alignment
Packaging that aligns with Badger's existing visual language and botanical illustration style.
Premium Communication
Clearly communicate premium skincare benefits within the facial care category.
Shelf Clarity
Maintain clarity and differentiation across multiple product variants.
Cross-Channel
Translate well across retail shelf and e-commerce environments.
Rose Body Oil
Lifestyle product photography showcasing the Rose Body Oil — part of Badger's expanding natural skincare line.
Collaborative design support.
Working in collaboration with the Badger design team, I supported several aspects of the packaging development process. The project required careful attention to Badger's established brand standards while contributing design solutions that supported the launch timeline.
- Assisting with packaging design refinement
- Supporting layout development for product labels
- Preparing production-ready artwork
- Helping ensure visual consistency across the new product line
Product Photography
Badger Beauty Balm — botanical floral label design with signature rose illustration and teal cap.
Consistent, refined, trusted.
The new Face Oil line extends Badger's skincare offerings with packaging that feels consistent with the brand's trusted visual identity while introducing a refined look suited to the facial care category.
The final packaging successfully integrates into Badger's broader product family while clearly communicating the premium qualities of the new formulations.
Radiant Glow Beauty Oil
Radiant Glow Beauty Oil with Seabuckthorn — warm botanical label design with cohesive visual identity across the Face Oil line.
Expanding a trusted brand.
The Face Oil collection became part of Badger's expanding skincare line, helping introduce new facial care products to customers who already trust the brand's natural formulations.
This project provided an opportunity to collaborate directly with an established natural skincare brand and contribute to a real-world product launch.
All product images shown on this page are owned by W.S. Badger Company and are used here solely to illustrate the scope of design support provided. Visit their website at badgerbalm.com to explore their full range of natural skincare products.